The Essence of Alba LAZARÍ

In a world where the mass-produced and the ephemeral prevail, Alba LAZARI was born in 2014 with a clear vision: to offer what is truly singular. My name is Alba Rodal, and I am the hand and the mind behind every stroke that shapes the essence of this firm.

My journey in design did not begin by following trends, but by maturing amultidisciplinary technical and artistic background. I am a Graduate in Fine Arts andan expert in Textile Technology and Design, a foundation that has allowed me to understand fashion from the structure of the fibre to the psychology of colour. My commitment to the future of the industry led me to specialise with a Master’s in Sustainability and Entrepreneurship in the Fashion Industry, enabling me to lead aproject where ethics and aesthetics coexist in real balance.

Before founding my own personal brand, my perspective was educated in the highest standards of excellence. My professional trajectory includes interior design,the teaching of visual arts, and the creation of product narratives for international firms such as Louis Vuitton and Farfetch. These experiences, combined with the use of avant-garde tools like 3D digital fashion design, consolidate the "good craftsmanship" as the hallmark of my brand.

A profound pride in my Italian roots gives the firm its name. LAZARI is the legacy of my maternal family, established in Galicia for generations. This duality drives my search for the exceptional. For me, every creation transcends matter; it is a living canvas, a wearable story, and an emotional investment conceived to endure.

Brand Manifesto

The Memory of Movement

I. Art is to be Inhabited. We believe that purest beauty is that which moves. We do not design objects; we bestow tridimensionality upon imagination. If a dream can be traced, it has the right to come to life.

II. Heritage as a Compass. Alba LAZARI is an eternal dialogue between rigour of Spanish design and chromatic sensitivity of Italy. We honour our roots not repeating the past, but by reinterpreting it for the present.

III. The Human Touch. In a world of empty replicas, we reclaim value of original work of author. Each print is born from a hand, an idea, and an emotion. Those who choose our firm do not merely possess an object; they carry a story no one else cant tell.

IV. The Excellence of the Pause. Our Limited Editions are an act of resistance. We believe in conscious fashion as sacred duty: absolute respect for the Earth and for expert hands that transform fabric into artistic pieces.

V. Elegance in Silence. We do not follow seasons; we follow emotions. We create for those who do not require permission of trends to know who they are. Our elegance does not shout; it whispers.

VI. The Spirit of Travel. Our pieces are life companions. From our studio in Galicia to any capital in world, each design is an invitation to live with wonder.

Differentiation

The Value of Authenticity

The essence of Alba LAZARI resides in an exclusivity born from the depth of the creative process. In an environment saturated with mass-produced proposals, the signature print is reclaimed as the ultimate expression of identity. Each design is the fruit of meticulous and personal manual work; pieces that exist nowhere else in the world, born from weeks of artistic study and a refined sensitivity to colour.

Every creation is conceived as a wearable work of art, where technical training merges with artisanal rigour. From the initial idea to the selection of fabrics, every step is imbued with a meticulousness that guarantees excellence. By choosing Alba LAZARI, one does not merely acquire a simple object, but treasures an unrepeatable piece designed for those who value authenticity above fleeting trends.

It is the pleasure of being surrounded by a design that defines one’s own identity:from the garment that is worn to the object that inhabits the home, an elegance that does not need to be shouted to be recognised.

Conscious Fashion

A Commitment to Future Excellence

From its inception, Alba LAZARI has been founded on the conviction that design and ethics are inseparable. Under the premise that true beauty must be responsible, the firm is built upon an expert vision where respect for the environment and for the individuals who form part of its entire value chain constitutes the pillar of everydecision.

This commitment translates into transparent traceability and a constant search for solutions that minimise environmental impact. Supported by specialised training in Sustainability and Entrepreneurship, the project leads a transition towards processes of continuous improvement, aligning its supply chain with the Sustainable Development Goals (SDGs) to guarantee an excellence that defies the ephemeral.

Each piece is born from expert hands and materialises in Limited Editions, prioritising European fibres of the highest quality and an undeniable artisanal craftsmanship. By opting for Alba LAZARI, one gains the guarantee of ethical manufacturing under European Union standards; an act of respect towards time, raw materials, and the future of the industry.



Commitment and sustainability